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The Cost of Free

   2010    Technology
In the third programme of the series, Aleks gives the lowdown on how, for better and for worse, commerce has colonized the web - and reveals how web users are paying for what appear to be 'free' sites and services in hidden ways. Joined by some of the most influential business leaders of today's web, including Eric Schmidt (CEO of Google), Chad Hurley (CEO of YouTube), Bill Gates, Martha Lane Fox and Reed Hastings (CEO of Netflix), Aleks traces how business, with varying degrees of success, has attempted to make money on the web. She tells the inside story of the gold rush years of the dotcom bubble and reveals how retailers such as Amazon learned the lessons. She also charts how, out of the ashes, Google forged the business model that has come to dominate today's web, offering a plethora of highly attractive, overtly free web services, including search, maps and video, that are in fact funded through a sophisticated and highly lucrative advertising system which trades on what we users look for. Aleks explores how web advertising is evolving further to become more targeted and relevant to individual consumers. Recommendation engines, pioneered by retailers such as Amazon, are also breaking down the barriers between commerce and consumer by marketing future purchases to us based on our previous choices. On the surface, the web appears to have brought about a revolution in convenience. But, as companies start to build up databases on our online habits and preferences, Aleks questions what this may mean for our notions of privacy and personal space in the 21st century
Series: The Virtual Revolution

Place in Space and Time

   2014    Science
On a trip to the fortified Moroccan village of Ait-Ben-Haddou in the Atlas Mountains, Professor Brian Cox reveals how by watching the stars' motion across the night sky, it is quite natural for man to think he is at the centre of everything. That view was held for many ages, but innate human curiosity has eventually led to an understanding of mankind's true place in space and time, and an appreciation that Earth is not a focal point but a mere particle of rock in a possibly infinite expanse of space, 13.8 billion years from the beginning of the universe.
Series: Human Universe

The Mastery of Flight

   1998    Nature
The second programme deals with the mechanics of flight. Getting into the air is by far the most exhausting of a bird's activities, and Sir Attenborough observes shearwaters in Japan that have taken to climbing trees to give them a good jumping-off point. The albatross is so large that it can only launch itself after a run-up to create a flow of air over its wings. A combination of aerodynamics and upward air currents (or thermals), together with the act of flapping or gliding is what keeps a bird aloft. Landing requires less energy but a greater degree of skill, particularly for a big bird, such as a swan. Weight is kept to a minimum by having a beak made of keratin instead of bone, a light frame, and a coat of feathers, which is maintained fastidiously. The peregrine falcon holds the record for being fastest in the air, diving at speeds of over 300 km/h. Conversely, the barn owl owes its predatory success to flying slowly, while the kestrel spots its quarry by hovering. However, the true specialists in this regard are the hummingbirds, whose wings beat at the rate of 25 times a second. The habits of migratory birds are explored. After stocking up with food during the brief summer of the north, such species will set off on huge journeys southwards. Some, such as snow geese, travel continuously, using both the stars and the sun for navigation. They are contrasted with hawks and vultures, which glide overland on warm air, and therefore have to stop overnight.
Series: The Life of Birds

Are We... Alone

   2001    Science
A journey through the cosmos in search of alien life. We seek out planets around distand stars and dive into the oceans of other worlds - seeking an answer to the question: is there anybody out there?
Series: Space

Star

   2000    Science
Travel to heart of the Sun, our star, a cauldron of superheated gases that writhe and contort along immense magnetic field lines. Discover how even life itself is forged in the heart of stars. We are made of stardust.
Series: The Planets

Is There a Shadow Universe

   2014    Science
When we look up into the sky it appears we live in a universe that is filled with light. But scientists are now certain there is far more matter in the dark portions of our universe that we can’t see or touch. There’s something hiding in the shadows. Cosmologists agree that 'dark matter' has helped shape our Universe, but now they need to figure out what dark matter is. What’s going on in this hidden world? Could it have formed its own dark stars, planets, and even life forms? Could this Shadow Universe threaten our world of light?
Series: Through the Wormhole Season 5
History of the Eagles

History of the Eagles

2013  History
Art of Eternity

Art of Eternity

2007  Art
Worst Ex Ever

Worst Ex Ever

2024  Culture
Planet Earth

Planet Earth

2007  Nature
Minimalism

Minimalism

2015  Culture
The Last Dance

The Last Dance

2020  Culture
Fierce Queens

Fierce Queens

2020  Nature