Pulls back the curtain on the world's top brands, exposing the hidden tactics and covert strategies used to keep all of us locked in an endless cycle of buying, no matter the cost. Few among us are immune to the thrills of a good buy. Whether you’re partial to designer handbags, mall brand clothing hauls, high-tech gadgets, or whatever’s on the shelves as you browse your favorite megastore, there’s always another item for sale that feels like it’s just right for you. And as it turns out, that’s all by design. In this film, the architects of our collective desire for endless consumption reveal how corporations are hell-bent on increasing profits, how they convince unsuspecting consumers time and time again to part with their money, and what happens when all of our discarded purchases make their way to landfills. Commentators who witnessed the inner workings of corporations from Amazon to Apple sit down to talk about the unsavory practices their former employers are still using. But while we’re all being encouraged to quench a bottomless thirst for more stuff, it’s the future generations and our environment that end up paying the price.
With a million species at risk of extinction, Sir David Attenborough explores how this crisis of biodiversity has consequences for us all, threatening food and water security, undermining our ability to control our climate and even putting us at greater risk of pandemic diseases. Everything in the natural world is connected in networks that support the whole of life on earth, and we are losing many of the benefits that nature provides to us. The loss of insects is threatening the pollination of crops, while the loss of biodiversity in the soil also threatens plants growth. Last year, a UN report identified the key drivers of biodiversity loss, including overfishing, climate change and pollution. But the single biggest driver of biodiversity loss is the destruction of natural habitats. Seventy-five per cent of Earth's land surface (where not covered by ice) has been changed by humans, much of it for agriculture, and as consumers we may unwittingly be contributing towards the loss of species through what we buy in the supermarket. Human activities like the trade in animals and the destruction of habitats drive the emergence of diseases. Disease ecologists believe that if we continue on this pathway, this year’s pandemic will not be a one-off event.
The film investigates the inner workings inside the commercial pet food industry, which has went largely unchallenged until now and Pet Fooled is made with an aim to expose its secrets and lack of transparency. Marketed toward humans, but made for consumers who can’t speak, pet food companies have learned how to navigate through verbiage and loopholes. The end result is a product that’s cheap and easy for them to make, while buyers are promised that they’re giving 'quality,' 'healthy,' and 'nutritious' food to their pets. Some veterinary professionals in the film link modern ailments found in pets, such as obesity and allergies, to diet. Insights and knowledge are shared by multiple interviewees, including Dr. Karen Becker of Mercola Healthy Pets, Dr. Barbara Royal, founder of The Royal Treatment Veterinary Center and Oprah Winfrey’s veterinarian, Susan Thixton, founder of Truthaboutpetfood.com.
Video Games: The Movie, aims to educate & entertain audiences about how video games are made, marketed, and consumed by looking back at gaming history and culture through the eyes of game developers, publishers, and consumers. It is not just another film about the games industry, but attempts something much more ambitious; the question of what it means to be a 'gamer', a game maker, and where games are headed. Storytelling and the art of the video game medium are also explored in this first of it's kind film about the video game industry & the global culture it has created
In the third programme of the series, Aleks gives the lowdown on how, for better and for worse, commerce has colonized the web - and reveals how web users are paying for what appear to be 'free' sites and services in hidden ways. Joined by some of the most influential business leaders of today's web, including Eric Schmidt (CEO of Google), Chad Hurley (CEO of YouTube), Bill Gates, Martha Lane Fox and Reed Hastings (CEO of Netflix), Aleks traces how business, with varying degrees of success, has attempted to make money on the web. She tells the inside story of the gold rush years of the dotcom bubble and reveals how retailers such as Amazon learned the lessons. She also charts how, out of the ashes, Google forged the business model that has come to dominate today's web, offering a plethora of highly attractive, overtly free web services, including search, maps and video, that are in fact funded through a sophisticated and highly lucrative advertising system which trades on what we users look for. Aleks explores how web advertising is evolving further to become more targeted and relevant to individual consumers. Recommendation engines, pioneered by retailers such as Amazon, are also breaking down the barriers between commerce and consumer by marketing future purchases to us based on our previous choices. On the surface, the web appears to have brought about a revolution in convenience. But, as companies start to build up databases on our online habits and preferences, Aleks questions what this may mean for our notions of privacy and personal space in the 21st century
In this film, the architects of our collective desire for endless consumption reveal how corporations are hell-bent on increasing profits, how they convince unsuspecting consumers time and time again to part with their money, and what happens when all of our discarded purchases make their way to landfills. Commentators who witnessed the inner workings of corporations from Amazon to Apple sit down to talk about the unsavory practices their former employers are still using. But while we’re all being encouraged to quench a bottomless thirst for more stuff, it’s the future generations and our environment that end up paying the price.